About the Campaign
15 Now is a national organization that began in Seattle in early 2014. Our campaign in Seattle won a historic victory in June, and the first wage hikes will kick in in April 2015. San Francisco has since also passed a $15 minimum wage, and workers in cities and industries across the country and internationally are fighting to win $15 as well.
In Minneapolis, we are fighting to win a $15/hour minimum wage for all workers in the city, no exceptions.
A living wage is urgently needed in Minneapolis, where 42% of jobs don’t pay enough to raise a family. A living wage is an equity issue. 28% of Minneapolitans live in poverty, but those numbers are even higher for families of color, including 49% of Black households, 65% of American Indians, and 34% of Latinos. Women also tend to occupy the majority of low-wage jobs.
How we Win
We will only win our demands through grassroots struggle. Big corporations will not fund or support us. Our bosses do not have our best interests at heart. 15 Now Minnesota is part of a broader coalition of organizations that fight for low-income workers’ rights, including Neighborhoods Organizing for Change (NOC), Centro de los Trabajadores Unidos en la Lucha (CTUL), and many others. $15/hour is one demand in a workers’ bill of rights we are campaigning for with our community partners. Other demands include paid sick and safe leave, fair scheduling, and an end to wage theft. We put pressure on those at the top through public forums, protests, petitions, and strike action.
We are campaigning to urge the city council to pass a $15/hour ordinance. So far, councilmembers Alondra Cano, Lisa Bender, and Cam Gordon have all publicly announced their support for a $15 minimum wage in the city of Minneapolis.
We also put pressure on industry leaders. We recently picketed at Target when they refused to raise their wages alongside Walmart, TJ Maxx, and Marshalls, but instead laid off thousands of employees.
Most importantly, we are organizing in our communities, building a powerful movement of Minneapolis residents and workers ready to win. In partnership with Neighborhoods Organizing for Change, 15 Now has established Ward Action Groups to build support and power in our neighborhoods. We collect stories of low-wage workers who need a raise and small business owners who support $15 both because it is the right thing to do and because it will boost our local economy. To find your ward action group and get involved, email firstname.lastname@example.org
Finally, we are preparing for our part in a National Day of Action for $15 that will take place on April 15. Here in Minneapolis, the day will culminate in a march and strike, beginning at Northrop Mall at the U of M and ending at the Dinkytown McDonald’s. Join us.